Do you have fun with your business? if not, you better dedicate yourself to something else ... All growth and all changes involve effort. Every situation in life has its pleasant side and its unpleasant but necessary side. Study is a pleasure, but it requires work and dedication. Raising children is very beautiful, but it requires a high level of commitment and responsibility.
In business , which are a reflection of life itself, there are also pleasant factors that motivate us. Likewise, a high level of effort, frustration and difficulties that we can only overcome by doing different and better things.
It is up to us to choose the glass with which we look at things: if we have eyes only for setbacks and complaints, or if we decide rather to look at the reasons why we should enjoy and be grateful for being alive, for having a job or a job. business that allows us to get ahead.
Let's make the decision to look at life with optimistic glasses and focused on what is good around us.
The development of a company is based on the simple logic of business . It is not about overly sophisticated ideas or philosophies, but about the constant and disciplined application of a group of practices, commercial and administrative habits, appropriately chosen, implemented and measured.
Every time you go to a training, take a training, talk with other entrepreneurs or with your own staff, you will be remembering things, relating ideas and realizing simple and concrete actions that you must carry out in your life and in your business. Don't let the idea pass, the Flash of the obvious, take note of it and take action, the sooner the better. Let's learn to appreciate the simple and practical, which takes us many times further than the sophisticated and complex.
The compass for your mind? The Lattice Activation System The Reticular Activation System (RAS) resides in our brain, which is a physiological and functional system that acts as a compass or compass, which rotates and spins without meaning. Imagine the compass hands pointing everywhere without stopping anywhere, exactly that is what happens with the RAS when we do not have concrete and defined goals in our lives and in our work.
However, when we take the work and time to structure well-established goals, and dedicate ourselves with soul, life and heart to achieving them, without admitting limiting thoughts, the RAS focuses with certainty towards where our conscious decision has indicated, we begin As we move toward achieving goals, we suddenly meet people and see things that we had not noticed before.
This is when we are ready to make our personal and business dreams come true.
Two key ingredients: setting SMART goals and jumping into positive and intense action, with all optimism and faith.
Foundations of your strategy: mission, vision and values
The heart of a business that transcends into society? Values As the owner or business leader , you must be aware that your business reflects who you are, and the way you live your life. A business is governed by guidelines and limits, recognizes what is right and what is wrong, what is acceptable and what is not, in pursuit of its sales and profitability objectives.
What better than, once and for all, determining the values that will give meaning and meaning to my business ?
The reason for your business ? Mission The mission of your business is an existential definition, that is, it is valid for you today, tomorrow and in the future. It is the common thread of the action of a business . It doesn't matter if the years have passed and there have been changes in the business , my underlying purpose, my mission remains the final destination of my business trip.
Over time, business lines are added or removed , new target markets are added and various aspects of the business are redefined , but my fundamental definition remains and gives meaning and direction to my business .
The exact map of success you want to build? Vision Once you have defined why your business exists , it is necessary to define exactly how we want our business to look within a certain period of years (5 or 10 years). This will allow us to better focus our effort and define goals, projects and monthly / weekly and daily action programs, to make that vision a reality to achieve success in the business . It must be shared with all enthusiasm by the business owner or by the manager with his employees at all levels, and become the engine of work and the source of energy and inspiration for all.
The final objective of this stage of strategic definitions is to move our people into the future, to awaken a feeling of participation and belonging in them.
When the destiny and desired future of our organization has not been defined, the intermediate goals and objectives are inconsistent and disconnected from each other, it is difficult to set priorities and even the day-to-day work becomes disorganized and insufficiently oriented.
What exactly do you set out to achieve for business success ? Goals and monitoring Well-defined goals are a tool of their own achievement, and poorly defined goals are a tool of their own failure.
The goals should be SMART:
Specific: clear and without room for interpretation
Measurable: compliance can be monitored and there is an agreement on how it will be done
Achievable: otherwise they only generate frustration and indifference
Results-oriented: all those responsible for making the goal a reality must know and understand why the goal is necessary, how it impacts results to achieve business success
With fixed time: although it is not an urgent activity, let's always set dates, and commit ourselves to them.
And, of course, goals are useless without an intense, systematic and tireless monitoring that generates the energy, commitment and responsibility in your work team, which are essential for the expected success to become a reality.
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